Motive Guatemala Blue Ayarza Light Roast Coffee
- Green Coffee and Roasted Coffee does not qualify for free shipping. Shipping costs are set by our roaster partners. Coffee orders are shipped directly from the roaster partner.
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Santa Rosa is the source region named for Motive Guatemala Blue Ayarza, a natural-process coffee whose pictured label specifies light roast. The current supplier describes sweetness balanced by gentle tartness, a toffee-chocolate finish and a full, satiny body. The label’s apple-pie and granola references offer additional packaging context rather than replacing that current description.
Coffee profile
| Roaster | motive coffee |
|---|---|
| Origin | Santa Rosa, Guatemala |
| Roast | Light, as shown on the label |
| Process | Natural |
| Current supplier profile | Sweet-tart; toffee and chocolate finish |
| Body | Full and satiny |
| Bag sizes | 12 oz, 2 lb or 5 lb |
Explore the balance between sweetness and tartness
Try 18 g coffee with 305 g water in a filter cone. Taste after a brief cooling period and look for whether the tart impression keeps the fuller body lively. Do not assume light roast must produce a thin cup; the supplier specifically describes substantial texture for this coffee.
If the finish seems muted, make a small grind adjustment while preserving your dose and water weights. For a milk serving, compare a measured addition with a plain sample first. This helps you decide whether you prefer the satiny texture alone or a creamier preparation.
Why do the package and current prose use different tasting notes?
The photo lists apple pie, toffee and granola, while the current supplier emphasizes sweetness, tartness and a toffee-chocolate finish. Sensory wording can differ between presentations. The shared concrete details are Blue Ayarza identity and natural processing, with light roast visible on the store’s label image.
Explore Motive Guatemala Huehuetenango medium roast alongside our specialty coffees.
Green Coffee and Roasted Coffee does not qualify for free shipping. Shipping costs are set by our roaster partners. Coffee orders are shipped directly from the roaster partner.